André 3000 Drops New Music – For Moncler
Originally published by AllHipHop Read the original
André 3000 has turned a Moncler campaign into his latest music and visual-art experiment, scoring a new Re/Icons film while helping shape the images around it.
The Outkast co-founder supplied an unreleased piece for the film, making the campaign his first new music since 7 piano sketches arrived in May 2025.
Moncler has not named the track or announced a wider release, so for now the piece belongs to the film rather than a new single or album rollout.
The music is only one part of his contribution. During the shoot, André 3000 used white chalk to draw a mountain landscape across a black studio backdrop. That spontaneous image became the foundation for Moncler’s message: make a path instead of following one.
He also proposed carrying most of the Re/Icons collection at once, stacking jackets and expedition gear into a sculptural load that recalled the equipment early mountaineers carried.
Photographer and filmmaker Gabriel Moses captured the campaign, which presents André 3000 as a participant in the creative process instead of a celebrity placed in front of a finished concept.
Re/Icons revisits four pieces from Moncler’s archive: the Karakorum, Verone, Himalaya and Tibb. The 2026 edition expands the project beyond outerwear with windbreakers, shirts, pants, skirts and accessories. It is the first time the archive program has grown into a full ready-to-wear collection.
Moncler frames the range as a bridge between its expedition archive and a broader everyday wardrobe.
The line reached stores worldwide on October 15 after previews in Paris, Tokyo and New York. Cher, Grace Jones and JENNIE appeared in the campaign’s opening chapter before André 3000 joined the series with a separate film and set.
The project also extends the musician’s recent practice of moving between sound, design and performance.
The seven-song, 16-minute 7 piano sketches followed his 2023 instrumental album New Blue Sun, while his revived Benji Bixby fashion line returned during the 2025 Met Gala. The new score is brief, but it keeps that cross-disciplinary work moving.
His Moncler work folds those interests together in one short project, placing unheard André 3000 music inside a visual world he helped build with his own hands.
