A flight of wedding cake samples at a Publix supermarket in Vestavia Hills, Ala., on Sept. 23. Cake flavors from left to right are red velvet, carrot cake, chocolate and vanilla. Filling flavors from left to right are raspberry, vanilla custard, cookies-and-cream mousse and strawberry.
About a third of couples are willing to save money on cake and dessert, according to the wedding-planning site Zola.